While it is a good practice for the visitor of any review site to treat every product recommendation with a healthy degree of skepticism, it would be a mistake to assume that every review is invalid just because there may be a commission paid to the reviewer. Here are some of the readers protections:
1. Many of the articles contain lots of factual information that is easily verifiable.
2. Attempts are made to establish the general consensus in relation to specific product by reading reviews of those products on other sites.
3. There are always the links to the manufacturers website to provide additional information that is not available in the articles. Some of this information can include customer testimonials, more specific product details, sales information, free newsletters and even samples.
These are good rules of practice. It is important for the consumer to understand the relationship between a person reviewing the product and the manufacturer.
If there is not a disclosure policy on a review site, that reviewer may be committing an offense.
Any feedback is welcome that may help to improve visitors experience when visiting this website.
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